2023 will see a notable rise in travel enthusiasm across various segments in India, and according to Skyscanner, this trend is likely to continue in 2024 as well.
Skyscanner data shows Indians are keen on short-haul trips, with nearby cities ranking highly, and searches for Krabi and Mahe reveal a preference for relaxation and sunbathing.
Further afield destinations such as Osaka and Auckland are also popular among travelers, reflecting a desire for diverse experiences.
Recent top searches include:
Da Nang, Vietnam: +1141%
Almaty, Kazakhstan +501%
Baku, Azerbaijan +438%
Osaka, Japan +435%
Hanoi, Vietnam +396%
Krabi, Thailand +390%
Budapest, Hungary +371%
Mahe Island, Seychelles +356%
Auckland, New Zealand +329%
Vienna, Austria +316%
What are the factors influencing travel patterns of Indians?
The top three factors Indian travellers value when deciding on a holiday destination are food (71%), culture (65%) and weather (65%), with shopping, historical tours and sampling local cuisine listed as the top cultural activities.
Value for money remains a key factor for Indian travellers, with airfares (26%) and tourist attractions (18%) being the top drivers of destination decisions.
This French destination is likely to become a “value destination” in 2024
Commenting on travel trends for 2024, Mohit Joshi, Travel Trends and Destination Expert, Skyscanner, said, “The 2024 report also revealed that 86% of Indian travellers plan to take the same or more international trips in 2024 compared to 2023, and we expect this to only gain momentum next year.”
“And with airfares falling by more than a third in the past 12 months, we predict Nice, France, will be a great value destination for Indian travellers in 2024.”
According to Skyscanner, airfares from India to Nice, France, have fallen 39% over the past year, the biggest drop compared to other popular destinations around the world.
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