Tourism Malaysia has announced the appointment of Ahmad Johanif Mohammed Ali as Director General of Tourism Malaysia, New Delhi, effective immediately.
Ahmad Johanif Mohamed Ali has over 34 years of experience in tourism promotion and international relations. During his career with Tourism Malaysia, an agency under the Ministry of Tourism, Arts and Culture, he is noted for his significant achievements and dedication in promoting Malaysia as an exceptional tourist destination, showcasing the country’s unique charm, attractions and culture.
During his tenure with Tourism Malaysia, Mr Ahmad Johanif Mohamed Ali has received prestigious awards and commendations for his exemplary service, including the Silver Medal Award from the Governor of Sarawak in September 2012, the Long Service Award from Tourism Malaysia in April 2011 and the Bintang Khidmat Terpuji (BKT) Award from the Governor of Melaka in October 2007.
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In addition to his numerous accolades, Ahmad Johanif Mohamed Ali has held senior management positions within Tourism Malaysia including:
Senior Deputy Director of Package Development Department (January 2021 to present): Supervise the niche tourism product team and lead the intelligent unit to ensure the positive development of the industry.
Senior Vice President, Human Resources (Jan 2019 – Jan 2021): Map out talent needs, succession planning, staff movements, and implement job rotations to establish leadership at all levels.
Senior Vice President, International Promotions (July 2017 to January 2019): Provided strategic leadership in promoting Malaysia to international markets.
Tourism Malaysia said in a statement that Ahmad Johanif Mohamed Ali’s strong skills in public speaking, event management, marketing and sales have served him well in his various leadership roles within the organisation.
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On the education front, Ahmad Johanif Mohd Ali completed his Master of Business Administration in Tourism Management from Universiti Teknologi Mara (UiTM) achieving an outstanding CGPA of 4.0. He also completed an Associate Degree in Tourism Management, also from UiTM.
“We are delighted to appoint Ahmad Johanif Mohammed Ali as Head of our New Delhi office,” said Muhammad Akmal Hafiz Abdul Aziz, Acting Director General, Tourism Malaysia, New Delhi. “His vast experience, impressive track record and exemplary skills make him the ideal candidate to lead our efforts in promoting Malaysia as a top tourist destination among Indian travellers.”
Expressing his enthusiasm for his new role, Ahmad Johanif Mohamed Ali said, “I am honoured to have the opportunity to further strengthen ties between Malaysia and India and promote Malaysia’s rich cultural heritage, natural beauty and vibrant tourism attractions to Indian travellers.”
Published on Jun 24, 2024, 10:58 AM IST
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