Spikes Asia has just announced the Grand Prix and special awards winners in the 2024 Spikes Asia Awards at the live ceremony held at the Swissotel The Stamford in Singapore’s central business district.
Australia saw the highest number of Grand Prix wins at eight, including five Grand Prix collected for ‘FitChix’, for Honest Eggs Co., entered by VML, Melbourne. Japan took home six Grands Prix, including three for ‘My Japan Railway’, for JR Group, by Dentsu Inc, Tokyo, in Industry Craft, Digital Craft and Direct. In its inaugural year, the Gaming Spikes Grand Prix was awarded to the Philippines for ‘Unbranded Menu’, for McDonald’s, entered by Leo Burnett, Manila.
In the special awards (see full list below), Dentsu was crowned Network of the Year, with Mindshare taking the equivalent award for media agencies. The Agency of the Year is Dentsu, Japan and Special in Sydney wins Independent Agency of the Year.
SPECIAL AWARDS
Network of the Year
1. Dentsu
2. VML
3. Accenture Song
Media Network of the Year
1. Mindshare
2. Wavemaker
3. Starcom
Independent Agency of the Year
1. Special, Sydney, Australia
2. Choojai And Friends, Bangkok, Thailand
3. Special, Auckland, New Zealand
Agency of the Year
1. Dentsu Inc, Tokyo, JAPAN
2. VML, Melbourne, Australia
3. The Monkeys, part of Accenture Song, Sydney, Australia
Strategy & Effectiveness Agency
1. The Monkeys/Accenture Song, Sydney
2. Special, Auckland, New Zealand
3. Colenso BBDO, Auckland, New Zealand
Spikes Palm
1. Exit Films, Australia
2. Revolver, Australia
3. Spoon, Japan
SPIKES WINNERS
Brand Experience and Activation
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Grand Prix
AIZOME WASTECARE™ INDUSTRIAL WASTE – CERTIFIED AS SKINCARE.
AIZOME
TEXTILES
SERVICEPLAN, Munich
GERMANY
Gold Spike
FRYING PAN CHALLENGE
AJINOMOTO “GYOZA”
AJINOMOTO “GYOZA”
HONDA OFFICE, Tokyo / I&CO, Tokyo
JAPAN
Gold Spike
TRY GALAXY FOLD EXPERIENCE
SAMSUNG ELECTRONICS
SAMSUNG MOBILE
CHEIL WORLDWIDE, Seoul / CHEIL WORLDWIDE, Dubai
SOUTH KOREA / UNITED ARAB EMIRATES
Gold Spike
SHIFT 20 INITIATIVE
SHIFT 20 INITIATIVE
VISIBILITY IN ADVERTISING
SPECIAL, Sydney / DYLAN ALCOTT FOUNDATION, Melbourne
AUSTRALIA
Gold Spike
ALL YOU NEED IS A RUG
SAMSUNG ELECTRONICS
SAMSUNG ELECTRONICS HOME APPLIANCES
CHEIL WORLDWIDE, Seoul
SOUTH KOREA
Silver Spike
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Silver Spike
MY JAPAN RAILWAY
JR GROUP
JAPAN RAILWAY 150TH ANNIVERSARY CAMPAIGN
DENTSU INC, Tokyo
JAPAN
Silver Spike
SHIFT 20 INITIATIVE
SHIFT 20 INITIATIVE
VISIBILITY IN ADVERTISING
SPECIAL, Sydney / DYLAN ALCOTT FOUNDATION, Melbourne
AUSTRALIA
Silver Spike
CLIMATE DOCTOR’S CERTIFICATE
SCHOOL STRIKES 4 CLIMATE
CLIMATE DOCTOR’S CERTIFICATE
CHEP NETWORK, Melbourne
AUSTRALIA
Silver Spike
HEINEKEN H*AI
HEINEKEN
HEINEKEN BEER
PUBLICIS SHANGHAI / BBH, Shanghai
MAINLAND CHINA
Silver Spike
THE GREENPRINT
VOLKSWAGEN
EKOMBI
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
TRY GALAXY FOLD EXPERIENCE
SAMSUNG ELECTRONICS
SAMSUNG MOBILE
CHEIL WORLDWIDE, Seoul / CHEIL WORLDWIDE, Dubai
SOUTH KOREA / UNITED ARAB EMIRATES
Silver Spike
FAX-4-KIWIBURGER
MCDONALD’S
KIWIBURGER
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
DIRTY DISPLAYS
ARMOR ALL
ARMOR ALL
HAVAS MALAYSIA, PETALING JAYA
MALAYSIA
Silver Spike
HEROES’ BELATED GRADUATION
BINGGRAE
BINGGRAE
DMINUSONE, Seoul
SOUTH KOREA
Silver Spike
WORDS OF PRIDE
DISNEY STAR
MEDIA/ENTERTAINMENT
DDB MUDRA, Mumbai
INDIA
Silver Spike
RIDE THE ARCHES
MCDONALD’S
MCDONALD’S
LEO BURNETT, Manila
PHILIPPINES
Bronze Spike
EAT WHAT YOU WATCH
VIU
VIU
DDB, Singapore
SINGAPORE
Bronze Spike
MILK MANGA
SEKI MILK
MILK
VML OGILVY JAPAN, Tokyo
JAPAN
Bronze Spike
TOTAL SPORTS AND FITNESS HOTEL
TOTAL SPORTS & FITNESS
SPORTS RETAIL
BBDO INDIA, Mumbai
INDIA
Bronze Spike
RIP CURL VIRTUAL PRO
RIP CURL
RIP CURL
VML, Sydney
AUSTRALIA
Bronze Spike
PERFECT DAYS
PERFECT DAYS
PERFECT DAYS
MOUNT, Tokyo / DENTSU INC, Tokyo
JAPAN
Bronze Spike
HELLO CHRISTMAS
TELSTRA
TELECOMMUNICATIONS
THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Bronze Spike
THE EVERYTHING BOOK
VEDANTU
THE EVERYTHING BOOK
DENTSU CREATIVE, Gurgaon
INDIA
Bronze Spike
AUTOTRANSLATE
MYCAR TYRE AND AUTO
UTILITY
TBWA\SYDNEY, Sydney
AUSTRALIA
Bronze Spike
IN HER BOOTS
JOHNNIE WALKER
JOHNNIE WALKER WHISKEY
LEO BURNETT, Sydney
AUSTRALIA
Bronze Spike
2DEGREES: GOOD TINGS
2DEGREES
THE FIRST PHONE PROGRAMME
TBWA\NEW ZEALAND, Auckland
NEW ZEALAND
Bronze Spike
A MILLION LOGOS
COLGATE
COLGATE TOOTHPASTE
OGILVY, Kuala Lumpur
MALAYSIA
Bronze Spike
THE EVERYTHING BOOK
VEDANTU
THE EVERYTHING BOOK
DENTSU CREATIVE, Gurgaon
INDIA
Bronze Spike
OPEN ALL AGES
SHANGHAI SCIENCE AND TECHNOLOGY ELDERLY SERVICE CENTER
MORNING SHANGHAI PROJECT
OGILVY, Shanghai
MAINLAND CHINA
Bronze Spike
SURAKSHA KA TEEKA
MORTEIN
PRODUCT
DENTSU CREATIVE, Gurgaon
INDIA
Bronze Spike
PAPER ORGANS
TAIWAN ORGAN SHARING REGISTRY & PATIENT AUTONOMY PROMOTION CENTER
PAPER ORGANS
LEO BURNETT, Taipei
TAIWAN
Bronze Spike
THROUGH THEIR EYES
MAYBELLINE NEW YORK
BEAUTY
HERO, Prahran / McCANN, Melbourne
AUSTRALIA
Bronze Spike
ENGLAND BITTER
VICTORIA BITTER
BEER
THE MONKEYS, PART OF ACCENTURE SONG, Melbourne
AUSTRALIA
Bronze Spike
Creative Commerce
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Grand Prix
BLOKEQUET
YEASTIE BOYS FOR I AM HOPE FOUNDATION.
YEASTIE BOYS BEER
VML, Auckland
NEW ZEALAND
Gold Spike
EATQUAL COLOURS
MCDONALD INDIA (WEST AND SOUTH)
MCDONALDS – MCDELIVERY APPLICATION & WEBSITE
DDB MUDRA, Mumbai
INDIA
Silver Spike
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Silver Spike
EAT WHAT YOU WATCH
VIU
VIU
DDB, Singapore
SINGAPORE
Bronze Spike
Creative Effectiveness
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
THE LAST PERFORMANCE
PARTNERS LIFE
LIFE INSURANCE
SPECIAL, Auckland
NEW ZEALAND
Creative Effectiveness Grand Prix
SKINNY PHONE IT IN
SKINNY
SKINNY
COLENSO BBDO, Auckland
NEW ZEALAND
Gold Spike
THE OFF SEASON
TOURISM TASMANIA
TOURISM
BMF, Sydney
AUSTRALIA
Bronze Spike
SHAH RUKH KHAN-MY-AD
CADBURY CELEBRATIONS
CADBURY CELEBRATIONS
OGILVY, Mumbai
INDIA
Bronze Spike
SEE EQUAL #SHARETHELOAD
ARIEL
DETERGENT
BBDO INDIA, Mumbai
INDIA
Bronze Spike
Creative Strategy
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
THE FIRST DIGITAL NATION
THE GOVERNMENT OF TUVALU
THE FIRST DIGITAL NATION
THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Grand Prix
SEE THE SIGNS OF ‘SILENT SEPARATION’ #SHARETHELOAD
ARIEL
DETERGENT
BBDO INDIA, Mumbai
INDIA
Gold Spike
PROPILOT MOP
NISSAN MOTOR CO., LTD.
PROPILOT 2.0
TBWA\HAKUHODO INC., Tokyo
JAPAN
Gold Spike
UN-AUSTRALIA
MEAT & LIVESTOCK AUSTRALIA
LAMB
THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Silver Spike
SHOP ALDI FIRST
ALDI AUSTRALIA
ALDI AUSTRALIA
BMF, Sydney
AUSTRALIA
Silver Spike
SKINNY PHONE IT IN
SKINNY
SKINNY
COLENSO BBDO, Auckland
NEW ZEALAND
Silver Spike
UNBRANDED MENU
MCDONALD’S
MCDONALD’S
LEO BURNETT, Manila
PHILIPPINES
Silver Spike
MCDONALD’S COFFEE RETIREMENT
MCCAFÉ HONG KONG
MCCAFÉ COFFEE
DDB, Hong Kong
HONG KONG SAR
Bronze Spike
THE GREAT OUTDOORS
CANADIAN CLUB
CANADIAN CLUB
THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Bronze Spike
EATQUAL COLOURS
MCDONALD INDIA (WEST AND SOUTH)
MCDONALDS – MCDELIVERY APPLICATION & WEBSITE
DDB MUDRA, Mumbai
INDIA
Bronze Spike
EXTRA LIME COMPANY
CORONA
LIME INDUSTRY
AB INBEV, Shanghai / DAVID, Bogotá / TBWA\BOLT SHANGHAI
MAINLAND CHINA / COLOMBIA
Bronze Spike
SEE THE SIGNS OF ‘SILENT SEPARATION’ #SHARETHELOAD
ARIEL
DETERGENT
BBDO INDIA, Mumbai
INDIA
Bronze Spike
PROPILOT MOP
NISSAN MOTOR CO., LTD.
PROPILOT 2.0
TBWA\HAKUHODO INC., Tokyo
JAPAN
Bronze Spike
I AM NOT KING
BURGER KING KOREA
HAMBURGER
INNORED, Seoul
SOUTH KOREA
Bronze Spike
MATES MAKE IT MACCA’S
MCDONALD’S
RECRUITMENT
AKCELO, Sydney
AUSTRALIA
Bronze Spike
Creative Data
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
LAY’S SMART FARM
LAY’S
LAY’S
LEO BURNETT, Mumbai
INDIA
Grand Prix
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Gold Spike
CORRECT THE INTERNET
TEAM HEROINE
N/A
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
RIP CURL VIRTUAL PRO
RIP CURL
RIP CURL
VML, Sydney
AUSTRALIA
Bronze Spike
DOMESTIC VIOLENCE DATA VISUALIZATION. NOW YOU SEE.
KAZFEM (SCHITAETSYA PROJECT).
NON-GOVERNMENT NON-FOR-PROFIT ORGANIZATION.
SCHITAETSYA PROJECT, Almaty / FCB ARTGROUP, Almaty
KAZAKHSTAN
Bronze Spike
Design
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
UNTANGLING THE POLITICS OF HAIR
STIR
MAGAZINE
FCB INDIA, Gurugram
INDIA
Grand Prix
WINNIE-THE-POOH DEFORESTED
WHO GIVES A CRAP
WHO GIVES A CRAP TOILET PAPER
TBWA\MELBOURNE / ELEVEN, Melbourne
AUSTRALIA
Gold Spike
PAPER ORGANS
TAIWAN ORGAN SHARING REGISTRY & PATIENT AUTONOMY PROMOTION CENTER
PAPER ORGANS
LEO BURNETT, Taipei
TAIWAN
Gold Spike
SHELLMET
KOUSHI CHEMICAL INDUSTRY CO., LTD.
SHELLMET
TBWA\HAKUHODO INC., Tokyo
JAPAN
Gold Spike
MY JAPAN RAILWAY
JR GROUP
JAPAN RAILWAY 150TH ANNIVERSARY CAMPAIGN
DENTSU INC, Tokyo
JAPAN
Silver Spike
WHAT MAKES YOU BLEED?
NATIONAL GALLERY OF VICTORIA
ART EXHIBITION
LEO BURNETT, Sydney
AUSTRALIA
Silver Spike
A MILLION LOGOS
COLGATE
COLGATE TOOTHPASTE
OGILVY, Kuala Lumpur
MALAYSIA
Silver Spike
CORRECT THE INTERNET
TEAM HEROINE
CORRECT THE INTERNET
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Bronze Spike
BEAUTY BORN OF PEACE.
HIMEJI CASTLE
HIMEJI CASTLE
DENTSU INC, Tokyo
JAPAN
Bronze Spike
#UNPLASTICINDIA
THE TIMES OF INDIA
THE TIMES OF A BETTER INDIA
VML, Mumbai / WUNDERMAN THOMPSON, Mumbai
INDIA
Bronze Spike
BLAK POWERHOUSE
WE ARE WARRIORS
BLAK POWERHOUSE
R/GA, Sydney / WE ARE WARRIORS, Sydney
AUSTRALIA
Bronze Spike
AIZOME WASTECARE™ INDUSTRIAL WASTE – CERTIFIED AS SKINCARE.
AIZOME
TEXTILES
SERVICEPLAN, Munich
GERMANY
Bronze Spike
Digital Craft
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
MY JAPAN RAILWAY
JR GROUP
JAPAN RAILWAY 150TH ANNIVERSARY CAMPAIGN
DENTSU INC, Tokyo
JAPAN
Grand Prix
TRY GALAXY FOLD EXPERIENCE
SAMSUNG ELECTRONICS
SAMSUNG MOBILE
CHEIL WORLDWIDE, Seoul / CHEIL WORLDWIDE, Dubai
SOUTH KOREA / UNITED ARAB EMIRATES
Silver Spike
PROJECT HUMANITY
WITH ALS
PROJECT HUMANITY
DENTSU INC, Tokyo
JAPAN
Silver Spike
DOMESTIC VIOLENCE DATA VISUALIZATION. NOW YOU SEE.
KAZFEM (SCHITAETSYA PROJECT).
NON-GOVERNMENT NON-FOR-PROFIT ORGANIZATION.
SCHITAETSYA PROJECT, Almaty / FCB ARTGROUP, Almaty
KAZAKHSTAN
Bronze Spike
PROJECT HUMANITY
WITH ALS
PROJECT HUMANITY
DENTSU INC, Tokyo
JAPAN
Bronze Spike
Direct
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
MY JAPAN RAILWAY
JR GROUP
JAPAN RAILWAY 150TH ANNIVERSARY CAMPAIGN
DENTSU INC, Tokyo
JAPAN
Grand Prix
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Gold Spike
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Gold Spike
LAY’S SMART FARM
LAY’S
LAY’S
LEO BURNETT, Mumbai
INDIA
Silver Spike
MILK MANGA
SEKI MILK
MILK
VML OGILVY JAPAN, Tokyo
JAPAN
Silver Spike
HEAR MY LAST WISH
TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER
Taiwan Organ Sharing Registry and Patient Autonomy Promotion Center
LEO BURNETT, Taipei
TAIWAN
Silver Spike
LETTERS TO NEIGHBOURS
MANDARIN ORIENTAL, SINGAPORE
MANDARIN ORIENTAL, SINGAPORE
FORSMAN & BODENFORS, Singapore
SINGAPORE
Silver Spike
THE GREENPRINT
VOLKSWAGEN
EKOMBI
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
PAPER ORGANS
TAIWAN ORGAN SHARING REGISTRY & PATIENT AUTONOMY PROMOTION CENTER
PAPER ORGANS
LEO BURNETT, Taipei
TAIWAN
Bronze Spike
THE PILL-BOARD
CHILDFUND KOREA
CHILDFUND KOREA
DMINUSONE, Seoul
SOUTH KOREA
Bronze Spike
MILK MANGA
SEKI MILK
MILK
VML OGILVY JAPAN, Tokyo
JAPAN
Bronze Spike
2DEGREES: GOOD TINGS
2DEGREES
THE FIRST PHONE PROGRAMME
TBWA\NEW ZEALAND, Auckland
NEW ZEALAND
Bronze Spike
TRY GALAXY FOLD EXPERIENCE
SAMSUNG ELECTRONICS
SAMSUNG MOBILE
CHEIL WORLDWIDE, Seoul / CHEIL WORLDWIDE, Dubai
SOUTH KOREA / UNITED ARAB EMIRATES
Bronze Spike
RIP CURL VIRTUAL PRO
RIP CURL
RIP CURL
VML, Sydney
AUSTRALIA
Bronze Spike
PARK O’CLOCK
PLUGLINK
PLUGLINK
PLUGLINK, Seoul / IDEOT, Seoul
SOUTH KOREA
Bronze Spike
Entertainment
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
PERFECT DAYS
PERFECT DAYS
PERFECT DAYS
MOUNT, Tokyo / DENTSU INC, Tokyo
JAPAN
Grand Prix
ANSWER ME
TENCENT SUSTAINABLE SOCIAL VALUE ORGANIZATION
TENCENT CSR
BANANA BALLOON, Shenzhen
MAINLAND CHINA
Gold Spike
A TRAIN OF MEMORIES
SOTETSU
SOTETSU
SIX INC., Tokyo / GOOD DESIGN COMPANY, Tokyo
JAPAN
Silver Spike
PLAY IT SAFE
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE
THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Silver Spike
BAGELS BY BENEE
ASB
BANKING
THE MONKEYS, PART OF ACCENTURE SONG, Auckland
NEW ZEALAND
Silver Spike
I’M DYING INSIDE
MODIBODI
PERIOD UNDERWEAR
HOWATSON+COMPANY, Sydney
AUSTRALIA
Bronze Spike
SCHOOLGIRL NEWSCASTERS
EBM
GIRLS’ EDUCATION
IMPACT BBDO, Dubai
UNITED ARAB EMIRATES
Bronze Spike
BAGELS BY BENEE
ASB
BANKING
THE MONKEYS, PART OF ACCENTURE SONG, Auckland
NEW ZEALAND
Bronze Spike
ROZA X HUNGER CRYBABY SAUCE
NETFLIX & ROZA
NETFLIX & ROZA
VML, Bangkok / WUNDERMAN THOMPSON, Bangkok
THAILAND
Bronze Spike
SECOND CHANCE CHAMPIONS
TRANSPLANT AUSTRALIA
TRANSPLANT AUSTRALIA
DENTSU CREATIVE, Sydney
AUSTRALIA
Bronze Spike
Film Craft
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
TELSTRA NRL/AFL
TELSTRA
TELSTRA
THE EDITORS, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Grand Prix
ANSWER ME
TENCENT SUSTAINABLE SOCIAL VALUE ORGANIZATION
TENCENT CSR
BANANA BALLOON, Shenzhen
MAINLAND CHINA
Gold Spike
THIS IS FOOTY COUNTRY
TELSTRA
TELSTRA
EXIT FILMS, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Gold Spike
1 SQUARE METER
HORNBACH AG
HORNBACH AG
REVOLVER, Sydney / HEIMAT\TBWA, Berlin
AUSTRALIA / GERMANY
Gold Spike
PLAY IT SAFE
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE 50TH ANNIVERSARY
REVOLVER, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Gold Spike
FRIES BEAT
MCDONALD’S
MCFRY
DENTSU INC, Tokyo
JAPAN
Gold Spike
THE MOVING CANVAS
EXIDE
EXIDE AUTOMOTIVE BATTERIES
VML, Mumbai / WUNDERMAN THOMPSON, Mumbai
INDIA
Gold Spike
1 SQUARE METER
HORNBACH AG
HORNBACH AG
REVOLVER, Sydney / HEIMAT\TBWA, Berlin
AUSTRALIA / GERMANY
Silver Spike
“MOVE”
HONDA MOTOR CO., LTD.
GLOBAL CORPORATE ADVERTISEMENT
DENTSU CREATIVE X INC., Tokyo / DENTSU INC, Tokyo
JAPAN
Silver Spike
UNDER MY SKIN
THAI LIFE INSURANCE
THAI LIFE INSURANCE
OGILVY, Bangkok
THAILAND
Silver Spike
VEIL OF JAPAN
HIDAKAWASHI CO., LTD.
TOSATENGUJO PAPER
HIDAKAWASHI, Kochi / DEPART./TOKYU AGENCY INC., Tokyo
JAPAN
Silver Spike
A TRAIN OF MEMORIES
SOTETSU
SOTETSU
SIX INC., Tokyo / GOOD DESIGN COMPANY, Tokyo
JAPAN
Silver Spike
MICRO MIRACLE
SAMSUNG ELECTRONICS
SAMSUNG SEMICONDUCTOR
CHEIL WORLDWIDE, Seoul / BMB, London
SOUTH KOREA / UNITED KINGDOM
Silver Spike
THE PUBLIC DIAGNOSIS
THE BRAIN CANCER CENTRE
THE BRAIN CANCER CENTRE
FINCH, Sydney / THE ROYALS, Sydney
AUSTRALIA
Silver Spike
“MOVE”
HONDA MOTOR CO., LTD.
GLOBAL CORPORATE ADVERTISEMENT
DENTSU CREATIVE X INC., Tokyo / DENTSU INC, Tokyo
JAPAN
Silver Spike
A TRAIN OF MEMORIES
SOTETSU
SOTETSU
SIX INC., Tokyo / GOOD DESIGN COMPANY, Tokyo
JAPAN
Bronze Spike
PLAY IT SAFE
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE 50TH ANNIVERSARY
REVOLVER, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Bronze Spike
AUSTRALIA’S NATIONAL SPORT IS…
TAB
TAB
FINCH, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Bronze Spike
A BIT PRECARIOUS
MACPAC
MACPAC
THE SWEETSHOP, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Melbourne
AUSTRALIA
Bronze Spike
THERE’S NO ONE LIKE ME
STRENGTH TO GIVE
STEM CELL DONATION
COLLIDER, Sydney / SUPERSOLID, Sydney
AUSTRALIA
Bronze Spike
EVERYBODY HAS A THING
EBAY
EBAY
REVOLVER, Sydney / SPECIAL, Sydney
AUSTRALIA
Bronze Spike
FIRST GENERATION
KRUNGSRI FIRST CHOICE
CONSUMER SERVICES
LEO BURNETT, Bangkok
THAILAND
Bronze Spike
WILD MOMENT
TOYOTA
TOYOTA
SIX INC., Tokyo
JAPAN
Bronze Spike
WPL – TERA NAAM
JIOCINEMA AND SPORTS18
INDIA’S FIRST WOMEN’S PREMIER LEAGUE 2023
GOOD MORNING FILMS, Mumbai / OGILVY, Mumbai
INDIA
Bronze Spike
EVERYBODY HAS A THING
EBAY
EBAY
REVOLVER, Sydney / SPECIAL, Sydney
AUSTRALIA
Bronze Spike
“MOVE”
HONDA MOTOR CO., LTD.
GLOBAL CORPORATE ADVERTISEMENT
DENTSU CREATIVE X INC., Tokyo / DENTSU INC, Tokyo
JAPAN
Bronze Spike
WILD MOMENT
TOYOTA
TOYOTA
SIX INC., Tokyo
JAPAN
Bronze Spike
‘PLAY IT SAFE’
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE 50
ARC EDIT + ARC FILM, Sydney / THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Bronze Spike
DARKNESS FOLLOWS
CHILD SAFETY ON!
CHILD SAFETY ON!
LIQUID STUDIOS, Auckland / FLUX, Auckland
NEW ZEALAND
Bronze Spike
SCUFFING SONG
OTSUKA PHARMACEUTICAL CO., LTD.
POCARI SWEAT RETURNABLE BOTTLE PROJECT
SPOON, Tokyo / DENTSU INC, Tokyo
JAPAN
Bronze Spike
PLAY HAS NO LIMITS FEAT. KING GNU
PLAYSTATION
PLAYSTATION
SIX INC., Tokyo
JAPAN
Bronze Spike
TALES FROM THE TRACK
QUEENSLAND RAIL
RAIL SAFETY
VML, Brisbane
AUSTRALIA
Bronze Spike
A TRAIN OF MEMORIES
SOTETSU
SOTETSU
SIX INC., Tokyo / GOOD DESIGN COMPANY, Tokyo
JAPAN
Bronze Spike
PLAY HAS NO LIMITS FEAT. KING GNU
PLAYSTATION
PLAYSTATION
SIX INC., Tokyo
JAPAN
Bronze Spike
Gaming
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
UNBRANDED MENU
MCDONALD’S
MCDONALD’S
LEO BURNETT, Manila
PHILIPPINES
Grand Prix
THE TAIWANESE WORLD OF WARCRAFT
ACTIVISION BLIZZARD
WORLD OF WARCRAFT
DENTSU CREATIVE TAIWAN, Taipei
TAIWAN
Gold Spike
UNBRANDED MENU
MCDONALD’S
MCDONALD’S
LEO BURNETT, Manila
PHILIPPINES
Silver Spike
UNBRANDED MENU
MCDONALD’S
MCDONALD’S
LEO BURNETT, Manila
PHILIPPINES
Bronze Spike
THE TAIWANESE WORLD OF WARCRAFT
ACTIVISION BLIZZARD
WORLD OF WARCRAFT
DENTSU CREATIVE TAIWAN, Taipei
TAIWAN
Bronze Spike
Healthcare
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Grand Prix
SUNSHINE
QUEENSLAND HEALTH
SUN SAFETY IN QUEENSLAND
CHEP NETWORK, Brisbane
AUSTRALIA
Gold Spike
PAPER ORGANS
TAIWAN ORGAN SHARING REGISTRY & PATIENT AUTONOMY PROMOTION CENTER
PAPER ORGANS
LEO BURNETT, Taipei
TAIWAN
Gold Spike
PROJECT HUMANITY
WITH ALS
PROJECT HUMANITY
DENTSU INC, Tokyo
JAPAN
Silver Spike
2DEGREES: GOOD TINGS
2DEGREES
THE FIRST PHONE PROGRAMME
TBWA\NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
HEAR MY LAST WISH
TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER
Taiwan Organ Sharing Registry and Patient Autonomy Promotion Center
LEO BURNETT, Taipei
TAIWAN
Silver Spike
AIZOME WASTECARE™ INDUSTRIAL WASTE – CERTIFIED AS SKINCARE.
AIZOME
TEXTILES
SERVICEPLAN, Munich
GERMANY
Silver Spike
MILK MANGA
SEKI MILK
MILK
VML OGILVY JAPAN, Tokyo
JAPAN
Bronze Spike
BAGELS BY BENEE
ASB
BANKING
THE MONKEYS, PART OF ACCENTURE SONG, Auckland
NEW ZEALAND
Bronze Spike
THE SWEET TRUTH
COLGATE
COLGATE TOOTHPASTE
BRAND DAVID COMMUNICATIONS, Mumbai
INDIA
Bronze Spike
YELLOW CANTEEN
DULUX
DULUX
INNOCEAN INDONESIA, Jakarta
INDONESIA
Bronze Spike
KFC BONE TIE
KFC THAILAND
KFC
VML, Bangkok / WUNDERMAN THOMPSON, Bangkok
THAILAND
Bronze Spike
Industry Craft
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
MY JAPAN RAILWAY
JR GROUP
JAPAN RAILWAY 150TH ANNIVERSARY CAMPAIGN
DENTSU INC, Tokyo
JAPAN
Grand Prix
BEAUTY BORN OF PEACE.
HIMEJI CASTLE
HIMEJI CASTLE
DENTSU INC, Tokyo
JAPAN
Gold Spike
MEGH SANTOOR
BROOKE BOND
TEA
OGILVY, Mumbai
INDIA
Silver Spike
BEAUTY BORN OF PEACE.
HIMEJI CASTLE
HIMEJI CASTLE
DENTSU INC, Tokyo
JAPAN
Silver Spike
AIZOME WASTECARE™ INDUSTRIAL WASTE – CERTIFIED AS SKINCARE.
AIZOME
TEXTILES
SERVICEPLAN, Munich
GERMANY
Bronze Spike
SEAL ALARM
THE TIMES OF INDIA
THE TIMES OF A BETTER INDIA
VML, Mumbai / WUNDERMAN THOMPSON, Mumbai
INDIA
Bronze Spike
‘TIL IT’S DONE
FOOTBALL AUSTRALIA – THE MATILDAS
THE MATILDAS
OGILVY AUSTRALIA, Melbourne
AUSTRALIA
Bronze Spike
Innovation
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
SHELLMET
KOUSHI CHEMICAL INDUSTRY CO., LTD.
SHELLMET
TBWA\HAKUHODO INC., Tokyo
JAPAN
Grand Prix
AIZOME ULTRA™ – AN INNOVATIVE METHOD TO CREATE TEXTILES WITH LASTING HEALTH BENEFITS.
AIZOME
TEXTILE DYEING TECHNOLOGY
SERVICEPLAN, Munich
GERMANY
Gold Spike
LAY’S SMART FARM
LAY’S
LAY’S
LEO BURNETT, Mumbai
INDIA
Silver Spike
GUIDE PLAY
JBL
JBL
BLKJ HAVAS, Singapore
SINGAPORE
Bronze Spike
Media
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
NEWSPAPER FOR “LETTUCE PRESERVATION”
「COOKDO®︎」
OYSTER SAUCE
DENTSU INC, Tokyo
JAPAN
Grand Prix
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Gold Spike
VI HUMAN NETWORK TESTING NETWORK
VODAFONE IDEA LTD.
VODAFONE IDEA TELECOM NETWORK
OGILVY, Mumbai
INDIA
Gold Spike
CLIMATE DOCTOR’S CERTIFICATE
SCHOOL STRIKES 4 CLIMATE
CLIMATE DOCTOR’S CERTIFICATE
CHEP NETWORK, Melbourne
AUSTRALIA
Silver Spike
SURVIVE THE DRIVE
THE NEW ZEALAND POLICE
ROAD SAFETY AWARENESS
FCB NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
MILK MANGA
SEKI MILK
MILK
VML OGILVY JAPAN, Tokyo
JAPAN
Silver Spike
MOM’S BED
MCDONALD’S
MCDONALD’S
LEO BURNETT, Seoul
SOUTH KOREA
Silver Spike
YELLOW CANTEEN
DULUX
DULUX
INNOCEAN INDONESIA, Jakarta
INDONESIA
Silver Spike
GAMMA WAVE SOUND
GAMMA WAVE SOUND
GAMMA WAVE SOUND
DROGA5 , PART OF ACCENTURE SONG, Tokyo
JAPAN
Bronze Spike
MAIL OLD MEDS
MAIL OLD MEDS
MAIL OLD MEDS
INNOCEAN, Seoul
SOUTH KOREA
Bronze Spike
FIRST SPRING
HOEGAARDEN
HOEGAARDEN
McCANN, Shanghai
MAINLAND CHINA
Bronze Spike
IKEA SKIP ADS THAT SAVE TIME
IKEA
IKEA
LEO BURNETT, Mumbai
INDIA
Bronze Spike
RIP CURL VIRTUAL PRO
RIP CURL
RIP CURL
VML, Sydney
AUSTRALIA
Bronze Spike
LUX CHANGE THE ANGLE
LUX
LUX
VML, Singapore / WUNDERMAN THOMPSON, Singapore
SINGAPORE
Bronze Spike
WORDS OF PRIDE
DISNEY STAR
MEDIA/ENTERTAINMENT
DDB MUDRA, Mumbai
INDIA
Bronze Spike
IKEA DESKTOP ADS
IKEA
IKEA
LEO BURNETT, Mumbai
INDIA
Bronze Spike
Music
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
MEGH SANTOOR
BROOKE BOND
TEA
OGILVY, Mumbai
INDIA
Grand Prix
BAGELS BY BENEE
ASB
BANKING
THE MONKEYS, PART OF ACCENTURE SONG, Auckland
NEW ZEALAND
Gold Spike
PLAY IT SAFE
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE
THE MONKEYS, PART OF ACCENTURE SONG, Sydney
AUSTRALIA
Silver Spike
A TRAIN OF MEMORIES
SOTETSU
SOTETSU
SIX INC., Tokyo / GOOD DESIGN COMPANY, Tokyo
JAPAN
Silver Spike
SOM-SANG WHAT!
SANGSOM
SANGSOM
SOUR BANGKOK, Bangkok
THAILAND
Bronze Spike
ETA
NEWJEANS
NEWJEANS
TBWA\KOREA, Seoul / DOLPHINERS FILMS, Seoul
SOUTH KOREA
Bronze Spike
Outdoor
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Grand Prix
SOCIAL UNDISTANCING
CLOSEUP
CLOSEUP TOOTHPASTE
OGILVY, Singapore
SINGAPORE
Gold Spike
OPEN ALL AGES
MUNICIPALITY OF SHANGHAI
MORNING SHANGHAI PROJECT
OGILVY, Shanghai
MAINLAND CHINA
Gold Spike
FITCHIX
HONEST EGGS CO.
HONEST EGGS CO.
VML, Melbourne
AUSTRALIA
Gold Spike
MOM’S BED
MCDONALD’S
MCDONALD’S
LEO BURNETT, Seoul
SOUTH KOREA
Silver Spike
MEGH SANTOOR
BROOKE BOND
TEA
OGILVY, Mumbai
INDIA
Silver Spike
SOCIAL UNDISTANCING
CLOSEUP
CLOSEUP TOOTHPASTE
OGILVY, Singapore
SINGAPORE
Silver Spike
DELIVEREASY LAWYERS
DELIVEREASY
DELIVEREASY
COLENSO BBDO, Auckland
NEW ZEALAND
Bronze Spike
PARK O’CLOCK
PLUGLINK
PLUGLINK
PLUGLINK, Seoul / IDEOT, Seoul
SOUTH KOREA
Bronze Spike
OPEN ALL AGES
MUNICIPALITY OF SHANGHAI
MORNING SHANGHAI PROJECT
OGILVY, Shanghai
MAINLAND CHINA
Bronze Spike
DIRTY DISPLAYS
ARMOR ALL
ARMOR ALL
HAVAS MALAYSIA, PETALING JAYA
MALAYSIA
Bronze Spike
50,000 KM² SNOW BILLBOARD
HARBIN BEER
HARBIN BEER
PARTY A, Shanghai
MAINLAND CHINA
Bronze Spike
SOCIAL UNDISTANCING
CLOSEUP
CLOSEUP TOOTHPASTE
OGILVY, Singapore
SINGAPORE
Bronze Spike
DIRTY DISPLAYS
ARMOR ALL
ARMOR ALL
HAVAS MALAYSIA, PETALING JAYA
MALAYSIA
Bronze Spike
PR
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
SHIFT 20 INITIATIVE
SHIFT 20 INITIATIVE
VISIBILITY IN ADVERTISING
SPECIAL, Sydney / DYLAN ALCOTT FOUNDATION, Melbourne
AUSTRALIA
Gold Spike
POLLUTION PENCILS
OTRIVIN
OTRIVIN
VML, Singapore / WUNDERMAN THOMPSON, Singapore
SINGAPORE
Gold Spike
CORRECT THE INTERNET
TEAM HEROINE
CORRECT THE INTERNET
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Gold Spike
CORRECT THE INTERNET
TEAM HEROINE
CORRECT THE INTERNET
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Silver Spike
LETTERS TO NEIGHBOURS
MANDARIN ORIENTAL, SINGAPORE
MANDARIN ORIENTAL, SINGAPORE
FORSMAN & BODENFORS, Singapore
SINGAPORE
Silver Spike
BUICK NAIL CLIPPERS
BUICK
BUICK
OGILVY, Shanghai
MAINLAND CHINA
Silver Spike
MCDONALD’S YES KIDS ZONE
MCDONALD’S
MCDONALD’S
LEO BURNETT, Seoul
SOUTH KOREA
Silver Spike
SHELLMET
KOUSHI CHEMICAL INDUSTRY CO., LTD.
SHELLMET
TBWA\HAKUHODO INC., Tokyo
JAPAN
Silver Spike
HELL AFTERLIFE PAY
HELL PIZZA
HELL PIZZA
YARN, Auckland
NEW ZEALAND
Bronze Spike
ENGLAND BITTER
VICTORIA BITTER
BEER
THE MONKEYS, PART OF ACCENTURE SONG, Melbourne
AUSTRALIA
Bronze Spike
GIFT OF THE GANGA
LIFEBUOY
LIFEBUOY SOAP
LOWE LINTAS, Mumbai / MULLENLOWE SINGAPORE, Singapore
INDIA / SINGAPORE
Bronze Spike
THE UNAVAILABLE DROP
THE TEPLO FOUNDATION
THE ‘TEPLO’ CHARITY CLOTHING COLLECTION FUND
SEED, Almaty
KAZAKHSTAN
Bronze Spike
RIGHT TO CARE
RIGHT TO CARE
RIGHT TO CARE CARD
MULLENLOWE TREYNA, Makati City
PHILIPPINES
Bronze Spike
PĪKARI MAI
PĪKARI MAI
PĪKARI MAI
COLENSO BBDO, Auckland
NEW ZEALAND
Bronze Spike
ROZA X HUNGER CRYBABY SAUCE
NETFLIX & ROZA
NETFLIX & ROZA
VML, Bangkok / WUNDERMAN THOMPSON, Bangkok
THAILAND
Bronze Spike
A MILLION LOGOS
COLGATE
COLGATE TOOTHPASTE
OGILVY, Kuala Lumpur
MALAYSIA
Bronze Spike
MILK MANGA
SEKI MILK
MILK
VML OGILVY JAPAN, Tokyo
JAPAN
Bronze Spike
Print & Publishing
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
SEAL ALARM
THE TIMES OF INDIA
THE TIMES OF A BETTER INDIA
VML, Mumbai / WUNDERMAN THOMPSON, Mumbai
INDIA
Grand Prix
THE UNWRITTEN STORIES
BIDYANONDO PUBLICATION
PUBLICATION
ASIATIC MARKETING COMMUNICATION LTD., Dhaka
BANGLADESH
Gold Spike
COMMA
KITKAT
KITKAT
VML, Manila / WUNDERMAN THOMPSON, Makati
PHILIPPINES
Silver Spike Campaign
EM DASH
KITKAT
KITKAT
VML, Manila / WUNDERMAN THOMPSON, Makati
PHILIPPINES
Silver Spike Campaign
ELLIPSIS
KITKAT
KITKAT
VML, Manila / WUNDERMAN THOMPSON, Makati
PHILIPPINES
Silver Spike Campaign
THE SMALL ISSUE FRONT-PAGE
WOMEN AND MEN PROGRESSIVE MOVEMENT FOUNDATION
NON-PROFIT ORGANIZATION
SPA-HAKUHODO, Bangkok
THAILAND
Bronze Spike
Radio & Audio Winners
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
GUIDE PLAY
JBL
JBL
BLKJ HAVAS, Singapore
SINGAPORE
Grand Prix
HEAR MY LAST WISH
TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER
Taiwan Organ Sharing Registry and Patient Autonomy Promotion Center
LEO BURNETT, Taipei
TAIWAN
Gold Spike
FRIES BEAT
MCDONALD’S
MCFRY
DENTSU INC, Tokyo
JAPAN
Silver Spike
THE UNTRANSLATED AD
MCDONALD’S
TASTE OF JAPAN
LEO BURNETT, Jakarta
INDONESIA
Bronze Spike
THE HORROROACH
RENTOKIL
RENTOKIL HOME SERVICE
DENTSU CREATIVE, Jakarta
INDONESIA
Bronze Spike
Social & Influencer Winners
Title
Brand
Product
Entrant / Idea Creation
Location
Prize
CORRECT THE INTERNET
TEAM HEROINE
CORRECT THE INTERNET
DDB NEW ZEALAND, Auckland
NEW ZEALAND
Grand Prix
ENGLAND BITTER
VICTORIA BITTER
BEER
THE MONKEYS, PART OF ACCENTURE SONG, Melbourne
AUSTRALIA
Gold Spike
FRYING PAN CHALLENGE
AJINOMOTO “GYOZA”
AJINOMOTO “GYOZA”
HONDA OFFICE, Tokyo / I&CO, Tokyo
JAPAN
Gold Spike
I’M DYING INSIDE
MODIBODI
PERIOD UNDERWEAR
HOWATSON+COMPANY, Sydney
AUSTRALIA
Silver Spike
DR. DICK PIC
HEHEALTH
HEHEALTH
BLKJ HAVAS, Singapore
SINGAPORE
Silver Spike
CLIMATE DOCTOR’S CERTIFICATE
SCHOOL STRIKES 4 CLIMATE
CLIMATE DOCTOR’S CERTIFICATE
CHEP NETWORK, Melbourne
AUSTRALIA
Silver Spike
SKINS FOR SKIN
VASELINE
VASELINE HEALING JELLY
OGILVY, Singapore
SINGAPORE
Bronze Spike
ACL UNITED
MEDIBANK
MEDIBANK
COLENSO BBDO, Auckland
NEW ZEALAND
Bronze Spike
WATER DRINKS GATORADE
GATORADE NO SUGAR
GATORADE NO SUGAR
180 AMSTERDAM, Amsterdam
NETHERLANDS
Bronze Spike
MOVEMBER ROMAN EMPIRE
MOVEMBER NEW ZEALAND
MOVEMBER
DENTSU CREATIVE, Auckland
NEW ZEALAND
Bronze Spike
TRANSLATING JOY
BMW CHINA
BMW
TBWA\BOLT SHANGHAI / TBWA\JUICE BEIJING
MAINLAND CHINA
Bronze Spike
